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Morning Briefing for pub, restaurant and food wervice operators

Wed 29th Jul 2015 - Yummy plans tea and retail focus as it unveils sixth site
Yummy plans tea and retail focus as it unveils sixth site: Bedfordshire brewer and pub company Charles Wells has extended its partnership with Yummy Pub Company as the Yummy team takes on the lease for The Daniel Defoe pub in London’s Stoke Newington – where there will be a focus on tea. The pub is Yummy’s sixth site, and its fourth with Charles Wells – this newest lease agreement follows successful collaborative developments at The Somers Town Coffee House in Euston, The Gorringe Park in Tooting and The Victoria in Mile End. The Daniel Defoe will be following in the footsteps of the others, getting a signature Yummy makeover. First up is a name change to reflect the new era for the pub which will now be called The Stoke Newington Tea House, reflecting the link to sister pub The Somers Town Coffee House. This is the first high street site for Yummy and it has big plans in store. Food-wise the pub will be offering their popular British main and tapas menu with a twist. In addition to a range of Charles Wells beers, the teams will also be offering 100 different loose leaf teas from around the world served morning noon and night alongside a tea cocktail menu. Top-end coffee will also be available and they’ll be developing a retail space too. To make way for these plans, Charles Wells and Yummy will be giving the three-story building a complete makeover and the teams are now finalising their plans with the pub look set to open at the end of the year. Richard Bishop, head of retail development at Charles Wells, said: “We’ve developed a fantastic working relationship with Tim, Anthony, Jason and the whole Yummy team and we’re all excited to be working on what looks set to be another completely unique city pub. There are some phenomenal ideas in the mix for The Stoke Newington Tea House and by working together openly, sharing ideas and bringing in learnings from our previous developments we’re looking forward to supporting the team in giving the pub a new lease of life and developing another thriving business together.” Anthony Pender of Yummy Pub Company added: “We’re really excited to be adding a high street site to the Yummy line-up and we’ll be transforming The Stoke Newington Tea House by drawing inspiration from what has worked well at our other sites as well as bringing some totally new, original and unusual ideas to the table. We’re delighted to be working with Charles Wells once again for our latest project, the team are always flexible and supportive in helping bring our vision to life at our partnership pubs.”



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