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Morning Briefing for pub, restaurant and food wervice operators

Wed 23rd Mar 2022 - Propel Wednesday News Briefing

Story of the Day:

New competitive socialising concept Oche plans UK launch: Oche, a Norway-headquartered, interactive, darts-based competitive socialising concept, is planning to launch in the UK. The concept, which is backed by investment fund Karbon Invest, is planning to invest circa £3m to launch its debut site in Edinburgh’s George Street. The company, which has subsidiaries in the USA, Australia and the UK, currently has sites open in Oslo, Gothenburg, Amsterdam, Brisbane and Miami. The business, which is led by former president at TopGolf international Troy Warfield, is currently in talks to open in London and Houston. It plans to open six to ten new sites across the globe over the next 12 months, and is seeking franchise partners to accelerate its expansion plans. Oche launched in Norway’s capital Oslo in 2019, before expanding to Brisbane and in 2020 to Amsterdam. It opened in Miami last year. The concept is often referred to as “Gastro Gaming” due to the “importance that the food has on the overall experience”. Propel understands the group’s management team includes Simon Burdess, formerly of Waitrose and InterContinental Hotels Group, as its chief commercial officer, and Amanda Underwood, ex-people director at PizzaExpress, as its chief people officer. The Edinburgh venue at 80 George Street will contain 18 oches, a dedicated restaurant area and free-standing covers to allow guests to eat and drink while they wait for their game or if they chose to stay afterwards. There will also be a signature bar to serve the restaurant and oches. Karbon Invest owns 50% of Oche and last year said it planned to invest more than $35m in the concept during the next three to five years to realise the growth potential of the brand and the international expansion. Karbon is majority owned by Norwegian IT-investor Jens Rugseth and his family.

Industry News:

Variety of pub operators set to join updated Premium Database of Multi-Site Companies: A variety of pub operators are among the 71 new multi-site companies being added to the next edition of the Propel Premium Database of Multi-Site Companies, which will be released on Friday, 1 April, at midday. The updated Propel Multi-Site Database, which is produced in association with Virgate, features south east-based Little & Large Pub Company, which currently operates two sites, and is set to open a third, called The Talbot, in Brockley, Lewisham. Meanwhile, husband-and-wife team Tom and Ruth Carroll, of Carroll Country Pubs, which operates The Catherine Wheel in Albury, Hertfordshire, and The Fountain in Tuddenham St Martin, will be featured. Also added is south west pub operator TQ2, which is run by Claire Brierley, and has recently taken on the lease for The Fountain in Okehampton with Star Pubs & Bars, for its sixth site. In addition, Warwickshire-based pub operators Jonathan Carter-Morris and Marc Hornby, who run Kenilworth’s oldest pub, the Virgins & Castle, and have recently opened a new restaurant, are included. Premium subscribers will also receive a 5,200-word report on the new additions to the database. The comprehensive database is updated monthly and provides company names, the people in charge, how many sites each firm operates, its trading name and its registered name at Companies House if different. It features more than 2,000 companies. Premium subscribers will also receive the eighth edition of the New Openings Database, which is produced in association with StarStock, on Friday, 8 April, at midday. It focuses on newly announced openings and upcoming launches in the sector and is updated every month. The eighth edition also includes a 16,200-word report on the new additions to the database. Premium subscribers also receive access to another database – the Propel Turnover & Profits Blue Book, which is produced in association with Mapal Group. The Blue Book, which is also updated monthly, provides an insight into UK operator turnover and profitability over five years, profit conversion and directors’ earnings. Premium subscribers are also to be given exclusive access to a new database early next month. The UK Food and Beverage Franchisor Database will be an exhaustive guide to the companies offering a food and beverage franchise in the UK and be updated every two months. The first edition will feature more than 100 companies, providing insight on the offer, locations, cost and other key details. The first edition provides almost 25,000 words of content. Companies can now have an unlimited number of people receive access to Propel Premium for a year for £895 plus VAT – whether they are an operator or a supplier. The single subscription rate is £445 plus VAT for operators and £545 plus VAT for suppliers. Email jo.charity@propelinfo.com to upgrade your subscription. Subscribers also receive access to Propel’s library of lockdown videos and Friday Wrap interviews and now also have access to a curated video library of the sector’s finest leaders and entrepreneurs, offering their insights on running outstanding businesses in the sector. Premium subscribers also receive their morning newsletter 11 hours early, at 7pm the evening before our 6am send-out; regular video content and regular exclusive columns from Propel group editor Mark Wingett.

Skyrocketing energy costs force sector businesses to raise prices and cut trading hours: Soaring energy costs are forcing hospitality businesses to raise their prices and cut trading hours, according to a new survey. The findings by trade organisations UKHospitality, the British Institute of Innkeeping, the British Beer & Pub Association and Hospitality Ulster revealed 76% of businesses are mitigating skyrocketing energy costs by reducing their gas and electricity usage and raising prices, while 38% have cut their trading hours. Average energy price increases of 95% are the latest hurdle the sector is having to negotiate as it struggles to recover from the devastating effects of covid, the trade bodies said. One in ten hospitality businesses are seeing staggering energy increases of more than 200%. Those that have seen little change (12%) are likely to be on fixed contracts. Of those businesses that attempted to renegotiate their contract, more than half (55%) had been refused. More than a quarter (26%) said they were unable to get a quote or a reasonable quote from an alternative supplier, while almost a third said the energy company was not supplying to the hospitality sector. Almost half of respondents (47%) said they were offered a contract, but the rate was too high; while close to a third who failed to get a reasonable quote were told it was due to them being in the hospitality sector. The trade bodies said: “It is imperative government takes action to support the sector – by extending the reduced rate of VAT beyond April 2022 and working with the sector to ensure that supply is guaranteed and that cost pressures are mitigated.” 

New digital marketplace aims to level up drinks listings: EzTenda, a new digital marketplace launched to level-up drinks listings by tendering, has been launched. Any venue can create a tender for a listing on their drinks menu or back-bar, and any drinks brand can bid on the tender in real-time, opening up whole-of-market access via an online platform. EzTenda founder Sam Showering said: “With our pioneering platform, we are redefining how drinks brands and venues do business, making it more open, more accessible and fairer. Small brands lack the right contacts, and the biggest brands are limited by the slow, inefficient process of agreeing deals with venues in face-to-face meetings. It’s a dilemma that EzTenda can quickly solve through our digital marketplace.” Chief executive Doug Warden added: “I’m convinced EzTenda will become the new norm in the UK hospitality sector, revolutionising the way venues and brands do business. While EzTenda will focus on drinks listings initially, I’m excited by the prospect of the platform scaling to deliver further value to the industry and, ultimately, consumers.”
 
Job of the day: COREcruitment is working with a growing hotel group that is looking for a European operations director to oversee the management of its EU properties. The role will involve overseeing several sites for the brand and the opening of multiple units in the coming years. The role will require a high level of reporting into the board as well as helping in the overall business strategy for the group, working on financial, marketing and operations. The European operations director will ensure the management teams are properly supported to fulfil their roles. This position is based in London and the salary is circa £150,000 plus benefits. For more information and to apply, email Lara@corecruitment.com

Company News:

Bewiched Coffee signs first franchise partnership as it plans expansion to up to 40 sites by end of 2026: Northampton-based cafe operator Bewiched Coffee has signed its first franchise partnership as it plans to expand its estate to up to 40 sites by the end of 2026. The company has partnered with the Heart Of England Co-operative Society as it grows its 13-strong portfolio. Bewiched Coffee managing director, Matt Fountain, told Propel there are plans to open 15 sites over the next three years with Heart Of England Co-operative Society but it will be a “long-term partnership”. He said one site was being worked on at the moment, which will see Bewiched open inside a Heart Of England Co-operative Society store in Warwickshire, but added there were “quite a few irons in the fire”. Fountain said: “We’ve built our brand over the last decade and we now feel confident to take that next step into franchising. This partnership opens us up to a whole new audience and will allow us to learn so much more from a retail perspective.” He added: “I admire [Heart Of England Co-operative Society general manager] Steve Browne and his food division teams desire to innovate, adapt and seek new strategic partnerships. We are confident they can help deliver our vision and values. Our ambitions are aligned to build a multi-faceted regional coffee chain, with a mix of traditional stores, integration into larger convenience settings and standalone drive-thrus. We anticipate our estate doubling over the next three years and to be operating 30 to 40 stores by the end of 2026. Bewiched was established to challenge the status quo, actively seek out competition and to disrupt the incumbent market leaders. Our biggest ambition is to set new standards in scale execution in the coffee sector, we want consistently engaged teams, delivering outstanding service and product in amazing environments. We know we are not there yet but watch this space!”

Crussh refinances £1.45m loan, expects to have 14 company-owned stores, holding discussions with landlords and strengthening partnerships: London-based healthy food and juice brand Crussh has refinanced a £1.45m bank loan, with shareholders and management taking on the debt, while non-executives are still waiving some or all of their salary. The company has also closed its head office and expects to have 14 company-owned stores, while discussions with landlords and the strengthening of partnerships are ongoing. This follows the permanent closure of 13 of its circa 30-strong estate, due to the impact of the pandemic, in August 2021. It comes as the Simon Foster-led business reported turnover of £3m for the year ending 31 March 2021 (£14m in 2020) and a pre-tax loss of £2.3m (£2m in 2020). A statement accompanying the accounts said: “The covid-19 pandemic had a significant impact on the results for the year…the directors believe the business has responded in a positive way. The bank loan of £1.45m was replaced on 14 February 2022 and the debt is now owed to a group of shareholders and management. The initial repayment date is 31 August 2022, but the directors are confident this will be deferred. No repayments are due for at least seven years from the balance sheet date.” While the company benefited from the available rateable grants, furlough scheme and VAT and business rates reductions, it was unable to obtain any support from the government's loan schemes. But the Notting Hill head office was closed to reduce costs, and directors waived some or all their salaries, “saving cash which has been reinvested to support the growth of the business”. Relationships with companies including Sainsburys, WeWork, Everyone Active, Sodexo, WHSmith Travel, Getir and Ocado Zoom have been either established or strengthened, while in terms of its own-store estate, “current assumptions are based on a future estate of circa 14 company-owned locations”. The report added: “Where landlord discussions have taken place, they have been positive. However, for many landlords, the existence of the rent moratorium has meant that any settlement with them will need to wait till spring 2022.”

Revolution Bars Group invests £2m to introduce pay rises above new minimum wage threshold: Revolution Bars Group, which operates 67 bars trading mainly under the Revolution and Revolución de Cuba brands, has invested £2m in implementing pay rises that will exceed the new National Minimum Wage – due to be introduced in April. Overseeing the move will be the company’s new pay and reward manager, Danielle James, who has been promoted into the new role. Revolution Bars Group chief executive, Rob Pitcher, said: “We are emphatically committed to recognising our highly talented teams. This announcement, alongside the recent internal promotion of Danielle James in a new dedicated role, is a display of the group’s ongoing intent and commitment to our people.” James added: “This is a fantastic step on our ambitious journey. I am excited to be an integral part of rewarding our diverse teams fairly, competitively and relative to their hard work.” Meanwhile, the group has secured planning approval to open its planned Exeter venue. Propel revealed in January the company has signed for the former Las Iguanas premises in Queen Street and was set to invest £1m into the grade II-listed property, and the application has now been secured under delegated approval. The venue is set to open as a Revolution in June and will have capacity for about 700 people. It will feature three bars – including one on the first floor that will be used for cocktail masterclasses.

Pret sales slow in London as infections rise: Demand for Pret A Manger’s coffee and food fell slightly in London’s financial and shopping districts last week, ending several weeks of growth. The downturn coincided with an upturn in covid-19 infections in the UK, which are at the highest level since January. The latest Bloomberg Pret Index shows the chain’s transactions in the City and Canary Wharf are still near a pandemic high at 86% of pre-covid-19 levels, indicating the lunch hour there is returning to normal after banks began bringing workers back to their desks. In the West End, sales are now higher than they were before the crisis. The decline also coincided with a rise in sales at London’s airports, which might suggest more people have resumed traveling abroad for business and leisure as restrictions are removed. At 93% of pre-covid-levels, the performance in airports is the best this year and is only slightly lower than the pandemic high, which was set in late December, when some people travelled abroad for the holidays. Sales in London train stations returned to a pandemic high set in November and are just 1% away from being back to normal. Pret’s business in Paris set another pandemic high last week as the country continues relaxing covid restrictions.

Southampton-based Bedford Place Pub Group adds City Pub Group site to portfolio: Bedford Place Pub Group has added the London Road Brewhouse site in Southampton to its portfolio, Propel has learned. City Pub Group announced this week, it had sold The London Road Brewhouse, a freehold pub in the city, for £900,000. The site will be added to Bedford Place Pub Group’s circa ten-strong estate. Last summer, the Southampton-based company, which is led by Piers Kannangara, acquired The Vestry in the city’s Commercial Road. The company also operates venues including XOXO, The Social Southampton, The Loft and Heartbreakers Bar & Venue in Southampton, plus Bridge Street House in Winchester. 

Mother’s Day drives record post-pandemic bookings for Gusto Italian: Premium Italian casual dining restaurant, Gusto Italian, has said it expects Mother’s Day to be its busiest single day since before the coronavirus pandemic. Advance bookings for Mother’s Day across Gusto Italian’s 13 restaurants are already more than 35% up on the previous busiest date since covid first hit, which was Friday, 17 December. Gift card sales are also booming – up 115% on March 2020. Matt Snell, chief executive of Gusto Italian, said: “We know everybody is feeling the squeeze from food price inflation and rising utility bills, so when people go out for a special occasion, we have to guarantee them an amazing time. We want to be the trusted restaurant choice for every special occasion, and Mother’s Day is the perfect opportunity for our restaurant families to do what they do best – provide memorable experiences and incredible Italian food and drink – for mums celebrating with their families.”

Concept Taverns acquires Saltaire pub, two more openings planned in 2022, post-pandemic trading ‘stronger than expected’: West Yorkshire-based Concept Taverns, the sister company of Roxy Leisure, has acquired a pub in Saltaire to expand its portfolio to ten independent Yorkshire sites. It has bought The Rosse, which has traded in Bingley Road since 1870 but closed in November 2021, for £510,000. The site has now reopened following a brief makeover that has seen the addition of 50-inch TV screens and an overhaul of the drinks offering, while a new pizza kitchen will be ready for the summer. Ben Warren, managing director of Concept Taverns, said: “We jumped at the chance of buying this incredible building when it became available last year. We have pubs in Bingley and Thackley and know the area well, so it felt like a natural next step for us to move into Saltaire. The location of the pub is fantastic – we just need to update it and make it work for the modern customer. We have plans for a major redevelopment later this year, which will include a new kitchen, more pub games, an improved beer garden and a new look and feel to the venue. But for now, we’re just looking forward to meeting the local community. As a young business, we’d just got going before the pandemic hit. Fortunately, we’ve been able to defy the odds and the post-pandemic trade has retuned stronger than we could’ve predicted. We have plans to open another two pubs after The Rosse this year alone.”

Just Eat Takeaway.com agrees delivery partnership with McDonald's: Just Eat Takeaway.com and McDonald’s have announced a new, long-term global strategic partnership. The two companies said the new agreement would “evolve their existing local agreements to provide McDonald’s customers and franchisees with the convenience and value of McDelivery in markets across the world”. Since the launch of McDelivery five years ago, McDonald’s delivery footprint has grown from 3,000 restaurants to more than 33,000 restaurants across 100 countries through partnerships with both local and global platforms. Joerg Gerbig, chief operating officer of Just Eat Takeaway.com, said: “We are excited to announce this new partnership with McDonald’s, which represents a next step in growing a mutually beneficial food delivery business and opens the door for further growth in the markets in which the partnership is active. Furthermore, the partnership will allow for Just EatTakeaway.com and McDonald’s to partner on initiatives to drive operational improvement, providing benefit to customers through improved speed and accuracy, while accelerating McDelivery order growth.” Meanwhile, London-based premium food delivery service Supper has secured an exclusive partnership with Fortnum & Mason. Tom Athron, Fortnum & Mason chief executive, said: “We are excited to pilot our rapid delivery service in London, offering customers a selection of our most popular products. It’s still early days with further refinements to come but given the incredible online growth we saw last year and with customers’ shopping habits changing, we want to offer customers more opportunities to experience Fortnum’s, whether it be at our stores or in their own home.”

Cumbria-based barbecue restaurant group to expand with opening of taco bar: Cumbria-based barbecue restaurant group Pappy’s Texas Barbeque will expand its estate this spring with the opening of a taco bar in Kendal. Pappy’s Taco Bar will be launched by Pappy’s Texas Barbeque founder Robin Perris, a third-generation Texan pitmaster from the barbecue-belt US town of Taylor, close to the border with Mexico. It will serve up tacos filled with authentic Texas barbecued meat from its own smokehouse, fused with Mexican inspired sides – aiming to “redefine the typical perception of Tex-Mex cooking”. The drinks offer will include tequila, imported Mexican beer and soda, margaritas and cocktails. Perrin said: “Born into a family of fierce barbecue enthusiasts, I grew up surrounded by smoke pits, and being close to the Mexican border, the fusion of the two delicious cuisines has always been a part of my life. Tex-Mex food can often be perceived as low-quality fast food, but we want to try and redefine that perception by using high-quality, authentic ingredients and bringing the best elements of both cuisines together.” Perrin founded Pappy’s Texas Barbeque in 2013 after living in Cumbria for 16 years, starting out as a trailer and now consisting of Pappy’s Texas Bar & Grill outdoor courtyard – which reopens next Thursday (31 March) – Pappy’s Takeout and Pappy’s at Home. He added: “Opening Pappy’s Taco Bar is the natural next step for us and a very exciting chapter for the Pappy’s family.”

The Real Greek to make north east debut next month: The Real Greek, the Fulham Shore-owned brand, is to make its north east debut next month. Propel revealed in January that The Real Greek had secured the former Prezzo until in Newcastle’s Eldon Square scheme, and an opening date of Tuesday, 12 April has now been confirmed. The 154-cover restaurant, with both indoor and outdoor seating, will be The Real Greek’s 24th site, its 11th outlet outside the capital and its second new opening in 2022. Offerings will include traditional and contemporary Greek meze dishes, flame-grilled meat, souvlaki wraps and salads. Nabil Mankarious, managing director at The Real Greek, said: “We’re thrilled to be opening another restaurant in the north of England, this is our next big step in expanding our popular offering in the north. Following strong demand for authentic Greek cuisine, The Real Greek continues to expand its portfolio of restaurants around the country, with a focus currently on the north.” Fulham Shore earlier this month announced it has taken a site in Windsor for its next opening under its Franco Manca pizza concept, of which it currently operates 57 outlets.

Andrew Clarke and Daniel Watkins to launch permanent site for live fire restaurant concept: Chefs Andrew Clarke and Daniel Watkins are to open a permanent site for their new live fire concept, Acme Fire Cult. The restaurant will launch on Friday, 1 April at 40FT Brewery in Dalston, east London. A collaboration with 40FT co-founder Steve Ryan, Acme Fire Cult offers “a new approach to barbecue, where vegetables take centre stage”. Beer by-products such as yeast and spent grain will be used to make ferments and hot sauces. Acme Fire Cult began in the spring of 2021 after Clarke and Watkin’s summer residency at London Fields Courtyard in Hackney. Deriving from the Greek word akmē, the point at which something is at its best or most highly developed, the menu at Acme Fire Cult is an evolution of its London Fields Courtyard offering. The restaurant, which will have 50 covers inside and 60 outside, will have ten beer taps pouring fresh beer brewed on site that will be paired with dishes that change seasonally, alongside a concise wine list and a cocktail menu. There will also be a reduced menu of small plates and flatbreads served at the 40FT Brewery taproom across the yard. Clarke said: “Steve Ryan and I have been friends for a long time and I’ve previously cooked at the brewery as a guest chef. Daniel and I had been looking for a space for Acme in Hackney, and when the space at the yard facing 40FT came up, we had to seize it. The potential for the space is huge, and we want special events and guest chef dinners to become a big part of the offering.”

North American comfort food concept Brewski plans second site: Manchester-based North American comfort food outlet Brewski plans to open a second site under its eponymous brand in the north west, in Chester. The business, which is led by James Daly, is set to replace The Edinburgh Woollen Mill site in Chester's Eastgate Street, which has been closed since 2020. Last year, Brewski opened Chicago-style pizza restaurant American Pies MCR in Manchester’s Mosley Street. The company said: “Five years ago, we opened Brewski Chorlton's doors to the public for the first time. Today we put up the licence notice to open our third restaurant, an absolute monster Brewski across three floors and 7,000 square foot in the heart of Chester town centre.”

Manakish & Naanza closes debut site in Covent Garden: Manakish & Naanza, the collaboration between restaurateurs Emilio Malik, who runs London restaurants Lazeez Tapas in Mayfair and Liban Tapas in South Woodford, and Javier Troitino-Ramos, who has been working in the hospitality industry for more than 20 years, has temporarily closing its debut site in London’s Covent Garden. The concept, which focused on flatbread, launched in Neal Street last spring, and the business spoke then of opening 30 sites in three years. Troitino-Ramos said: “The current rise in energy prices, combined with an increase in the price of wheat, has meant keeping our Neal Street store open is just not viable for us at the moment. We had a lot of success in the last 12 months, with some fantastic feedback from happy customers. This shows that the concept is definitely one we can continue with when the time is right.” The co-founders said they will continue to research potential sites with the aim of launching another permanent store later in the year. The Neal Street site will close at the end of March. “Our landlord has been very supportive and we’d like to thank him for all the help he’s given us,” said Troitino-Ramos. Manakish & Naanza will continue to offer a takeaway service and corporate catering, which will be run from its sister restaurant Liban Tapas.

Young’s marks return of head office to Wandsworth as part of major pub refurbishment: London pub operator Young’s has reopened The Spread Eagle in Wandsworth following a major refurbishment. Set to be the company’s flagship pub, the grade II-listed property has been totally renovated with 21 boutique bedrooms added and also marks the return of Young’s head office to its historical Wandsworth home, where the brewery was established in 1831. A new office space, training and development kitchen is based directly behind the pub in Wandsworth High Street. Chief executive Patrick Dardis said: ”Wandsworth is very much Young’s home town and we are delighted to be back establishing our head office in the heart of town. On the doorstep to the old brewery, The Spread Eagle has undergone a huge transformation and we look forward to welcoming locals back into this landmark Victorian pub.”

Enhanced non-alcoholic beer brand set to launch £500,000 crowdfund to assist growth plans: A County Durham-based alternative beer company founded last year is set to launch a £500,000 crowdfund to assist its growth plans. Mark Wong created Impossibrew after being diagnosed with alcohol induced liver damage and deciding existing non-alcoholic beers were not for him. After having a £500,000 pitch for 10% business equity rejected on TV’s Dragons Den, he earlier this year secured £2.5m of investment from more than 700 investors, including two independent angel investors, Wong is now planning to grow his team and venture into new trade channels, with the crowdfund expected to go live later this month. The funds will also potentially be used to build a new brewery. Wong said: “I’m humbled by how many people decided to take a punt online. The sales and the investor inbounds have been crazy. Even if we received 40 or 50% of the amount pledged, it would still be way beyond the investment we wanted anyway.” Wong said 2022 has started on a positive note, with revenues in the first days of February outperforming those for the entirety of 2021. David Cudlip, director and owner of The Advisory Group, who will be advising Impossibrew on its investment round, added: “We are hopeful a fraction of the investors currently pledged will look to invest in the upcoming raise. After a very strong start to 2022, Impossibrew is well positioned to become major players in the market in the years to come.”

Former Living Ventures training chief joins Sixty Eight People as head coach: Manchester-based hospitality recruitment agency Sixty Eight People has appointed Cally Bannon-Smith as head coach. Bannon-Smith joins after 14 years heading up training at Living Ventures, playing a key role in developing material for brands such as Australasia, The Alchemist and The New World Trading Company. As the company also prepares to launch its Sixty Eight Exec division, sourcing director level appointments, and advance into northern cities such as Newcastle and Edinburgh, it has added its first non-executive director to its board – Manchester-based hospitality and marketing consultant Lucy Noone Blake. Founder, Abi Dunn, said: “We are delighted to have Lucy join us. Her straight-talking approach, industry expertise and wealth of connections can really help us in the next stage of our growth.”

MatchPint marks tenth anniversary by rebranding at Fanzo, announces major investment round: MatchPint, the fan engagement platform for hospitality venues and brands, has marked ten years of operation by rebranding as Fanzo. It has also secured a major investment round that will fund product development and consolidate the recent expansion into new international markets. Founded in London in 2011 by Leo MacLehose and Dominic Collingwood, MatchPint now has more than 13,500 venues worldwide on its platform and has been used by 12 million sports fans, including four million in the past 12 months. Collingwood said: “With global ambitions and a commitment to engaging sports fans around the world, we realised the MatchPint brand was not working hard enough for us anymore. We needed a name that included everyone that considers themselves a sports fan today and allows us to work with a wider variety of brand partners not traditionally associated with the on-trade. Fanzo has received major financial backing to help us deliver on our ambitions of building a global ‘stadium’ of venues in which fans can create their favourite sport memories. Unlike a traditional stadium which is physically fixed, limited in capacity and only available for one match at a time, Fanzo’s ‘stadium’ will be accessible to every fan, everywhere.”

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